ATRIUM HEALTH LEVINE CHILDREN'S
2019 US NEWS CAMPAIGN

You know, we’ve been lucky. We got to run some real nice campaigns and work side by side with the big shots—the project managers and the doctors—creating all kinds of collateral for the biggest healthcare provider in the Carolinas. We’ve led several campaigns for Levine Children’s Hospital, and let me tell ya, we didn’t stop there. We even had the chance to art direct some photoshoots, making things look sharp and pretty, like a well-tailored suit. It’s been a real honor to contribute to somethin’ so important, bringing a little style to the serious business of healthcare. Ain’t nothing better than making a difference while keeping it classy.

COMPANY
Atrium Health

ROLE
Creative Digital Director
Photoshoot Design Director

PROJECT TYPE
Full-scale campaign with exterior and interior signage with an extensive social media presence. Art direction for photoshoot

YEAR
2019

TEAM
Bada Bing Design Company

Let me tell ya about this whole operation. We were the big shots behind this campaign, all the way from the brainstorming to the final project. I mean, we didn’t just sit back and relax; we art directed every photo shoot, and trust me, it was a real labor of love. Those adorable little kids? They stole our hearts, let me tell ya. Each one had a story that touched us deep down, like family. Being part of something this special? It was an honor, like being invited to a Sunday dinner with the famiglia. We made magic happen, and it felt good, like a warm bowl of nonna’s sauce. So, yeah, you could say we put our hearts into it, just like we do everything else in this life!